Right now: the best rip in Chilling Reign is the Booster Pack at $11.56 against $5.98 of expected pulls — a −56% margin after ~15% selling fees. Figures refresh every two hours.
Chilling Reign, out June 18, 2021, drew its identity from the Crown Tundra: Shadow Rider and Ice Rider Calyrex VMAX both got alternate arts that still headline the set, and the Galarian bird trio's alt arts give it real chase depth beyond the two horses.
Pack structure is the classic SWSH sequence, and the community numbers land where you'd expect — about 1 in 9 packs upgrades the hit slot, alternate and full arts near 1 in 12, rainbow rares around 1 in 50 and golds about 1 in 100. Decent chase depth at the top; the problem is everything below it. The mid-tier V and VMAX cards that fill most rare slots are cheap, so the typical pack outcome adds little.
That's the standard sealed-era diagnosis: a good top shelf can't carry weak shelves below it. The tables underneath show what packs, Elite Trainer Boxes, booster boxes and Build & Battle kits cost right now versus what the average one returns.
Sealed products: price vs. expected value
| Product | Margin after ~15% fees | Market price | EV of pulls |
|---|---|---|---|
| Booster Pack | −56% | $11.56 | $5.98 |
| Elite Trainer Box | −85% | $275.43 | $47.84 |
| Booster Box (36 packs) | −63% | $499.95 | $215.28 |
| Build & Battle Box | −63% | $54.98 | $23.92 |
Pull-rate model
Chilling Reign packs hold 10 cards; the slots below are the ones that carry value.
| Slot | Outcome | Est. chance |
|---|---|---|
| Reverse Holo | Reverse Holo | 100% |
| Holo Rare slot | Rare Holo | 66% |
| Holo Rare slot | Rare Holo V | 27% |
| Holo Rare slot | Rare Holo VMAX | 7% |
| Hit slot | Holo Rare (baseline) | 89% |
| Hit slot | Full / Alt Art | 8% |
| Hit slot | Rainbow Rare | 2% |
| Hit slot | Gold Secret | 1% |
Community-estimated rates — no publisher discloses official pull odds. The calculator prices each outcome from live singles data.
FAQ
What are the top pulls in Chilling Reign?
The Shadow Rider Calyrex VMAX and Ice Rider Calyrex VMAX alternate arts lead, with the Galarian Articuno, Zapdos and Moltres alt arts adding depth at the tier below.
How many packs do Chilling Reign products contain?
The booster box holds 36 packs, the Elite Trainer Box 8, and the Build & Battle Box 4. Every pack is 10 cards.
Are the odds shown for Chilling Reign official?
No — they're community estimates from large opening samples, applied through the same slot model we use for every Sword & Shield set.
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